Camden Entertainment Hub

A concept for a new brand for an exciting new social space in Camden, London.

I developed a brand and visual identity for Camden Entertainment Hub, a new space in Camden Market filled with bars and activities.

I created the logo, visual identity, poster campaign and messaging. I also considered art-direction and environmental graphics.

I drew inspiration from Camden’s progressive and cosmopolitan culture to develop the vision and personality for the brand. Despite the world being more connected than ever, there is an overwhelming sense of global nationalism. This is apparent with the current reign of President Trump and even on our own doorsteps with Brexit looming.

I envisioned Camden Entertainment Hub to be a place that everyone can come to drink, get together, and have fun, regardless of your nationality, background, skin colour, gender or orientation.

I developed the line ‘Everyone Together’ as its mission statement and vision for the future.